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Peer Recruitment Increases HIV-Positivity Rate CDC Study - Comparative effectiveness of social networks-based strategies versus standard counseling, testing and referral for HIV screening in a state-wide testing program
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Reported by Jules Levin
IDSA Oct 8-12 2014 Philadelphia, PA
Mary Peng1, Timothy Hess1, Megan Elderbrook2, James Vergeront2, Ryan Westergaard1
1University of Wisconsin School of Medicine & Public Health
2Wisconsin Division of Public Health, AIDS/HIV Program
"Programmatic, peer-driven recruitment strategy to reach persons at highest HIV risk.......Enlist HIV-positive or HIV-negative clients to recruit network associates for HIV testing......CDC-funded demonstration project 2003-05......have a 2.6-fold greater likelihood of having a reactive test than those who self-refer......level of HIV risk of clients referred via SNS remains high even if recruiters continue referring network associates beyond 1 year"
IDSA: More Positive HIV Tests Via Social Networks Than Standard Approach - written by Mark Mascolini - (10/10/14) .....HIV tests at 48 Wisconsin sites yielded positive results with a Social Networks Strategies (SNS) approach more than twice as often as with standard client-driven HIV testing [1]. HIV risk increased over time in people recruited for testing by SNS.. SNS represents a "programmatic, peer-driven recruitment strategy to reach persons at highest risk of HIV," according to researchers at the University of Wisconsin and the Wisconsin Division of Public Health. The strategy is simple: agencies enlist or employ people with a high HIV risk and ask them to recruit "network associates" or peers to get tested for HIV. In a 7-city CDC-funded demonstration project, HIV prevalence stood at 5.6% in people recruited through SNS, compared with about 1% in publicly funded standard HIV testing programs [2]....... But because SNS often relies on financial incentives, it costs more than typical client-driven testing and may encourage frequent testing by relatively low-risk people who want to make money"
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